St. Jude Heroes fundraising page so all donations would go directly to and benefit St. Jude Children’s Research Hospital®. After that I linked it to a Facebook fundraiser page to make it easier for people to donate. Then I attempted to promote it. I started it off with a celebratory birthday run where I ran my age in miles (41). I shared this on my social media platforms and asked that anyone who intended to get me a birthday present to please donate to the fundraiser instead. I received a few donations from friends and family.
I didn’t get as many donations as I had hoped. I thought if I went bigger, I would surely get more donations. I tied the fundraiser to my first race of the year, a 24 hour trail race. I set up a pledge system for anyone to donate any amount per mile they like prior to the race. Unfortunately I didn’t have any takers. I thought, “maybe 24 hours isn't enough.” I updated the pledge system for my next race, The Keystone Backyard Ultra, which I was sure would go longer than 24 hours. I was right in my assumption about it going longer (I ran for almost 31 hours), however I was wrong about thinking that going bigger would garner more donations. It was the longest and farthest I had ever run. I was really happy about my performance, but it would have been much sweeter if I had been able to secure any pledges.
After three running “events” that I had attempted to use to help raise funds for St. Jude I had garnered a total of 7 donations totaling $185. I was still $65 away from my fundraising goal of $250 (the base amount for St. Jude Heroes). I concluded that I’m far better at running ultras than fundraising. I got first place at the two races I ran as a part of this fundraising effort, but was still only about 75% of the way to my fundraising goal. Thankfully, I received a cash prize of $12.50 per lap (4.1667 miles) run for a total prize of $387.50! I donated a portion of that prize money to reach my base fundraising goal.
I was happy to have reached my goal, but the fundraising effort still felt like a failure to me as the only reason I reached my target amount was due to me donating. I decided fundraising isn’t my forte. I didn’t give it too much thought after that and tried to move on just focusing on running. Then, as a Bibrave Pro ambassador, I registered to run and promote the Inspiration 4 mile virtual run, a part of which was a fundraising component. It kinda felt like fate had brought this fundraising effort back into my life, and coincidence or not, of all the fundraisers that the Inspiration 4 mission could have chosen to support, they chose St. Jude as I did six months earlier.
After following the Inspiration 4 mission and promoting the virtual run, it made my earlier fundraising efforts seem pretty trivial. I know every bit counts, but $200 million counts a whole lot more than the $250 I raised. Then I realized, I was asking friends and family to donate. These are all people with budgets pretty similar to me when compared to billionaires. They might have donated 10, 20, or 50 dollars, which I greatly appreciate, but I doubt anyone I have in my circle of friends and family is going to donate thousands of dollars (let alone millions) no matter how far I run. That’s when I realized, I should have been asking billionaires to donate.
The Inspiration 4 crew traveled to an altitude of 364 miles, making the round trip (just accounting for distance from earth and back) 728 miles. Strictly considering the distance away from and back to earth, Musk and Isaacman’s per mile donations were $68,681.32 and $137,362.64 respectively. I ran 150 miles at my last race, fueled primarily by carbs and not rocket fuel. If either Musk or Isaacman had pledged the same rate for my run I would have raised $10,302,197.80 from Musk or $20,604,395.60 from Isaacman.
If you would like to support my fundraising efforts, donations can be made at my St. Jude Heroes fundraising page. Want to pledge a per mile donation based on how far I run at the Capital Backyard Ultra? Fill out this Google form and donate when the results are posted.
Thank you for any and all support!
October 16, 2021